Les Cahiers de Recherche - HEC Paris
La rentabilité des services dans les entreprises industrielles: "enquête sur un postulat"
Abstract: The working paper discusses the profitability of service
offers in industrial firms. It first lists the main arguments supporting
the theoretical debate, and then describes the results of a field study
implemented in six industrial SME’s, which highlights the heterogeneity of
their practices regarding the pricing and costing of service offers. The
paper concludes by presenting the main conditions required to ensure the
profitability of services in industrial firms.
Keywords: profitability; services; pricing; (follow links to similar papers)
JEL-Codes: L00; L80; (follow links to similar papers)
50 pages, March 1, 2005
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Design Joakim Ekebom