IESE Research Papers
No D/420:
Consumption of management publications, The
Jose L. Alvarez ()
and Carmelo Maza ()
Abstract: This paper focuses on the consumption phase of the process
of Production-Diffusion-Consumption of management knowledge. We argue that
consumers play an important role in that process, one we feel has been
overlooked in most of the existing literature. The first part of the paper
is mostly theoretical. In it we first situate our contribution within the
existing literature on management knowledge, and then approach the issue of
the selection of knowledge sources by knowledge consumers. We sustain that
manager-consumers have a strong impact on the success or failure of
management ideas (selection), and also shape their content. The second part
of the paper is mostly empirical. It consists of an analysis of a
questionnaire that is intended to help us gain a better understanding of
knowledge consumers' behaviour. Finally, we offer our conclusions.
Keywords: Management knowledge; knowledge consumers; (follow links to similar papers)
JEL-Codes: M10; M14; (follow links to similar papers)
52 pages, June 23, 2000
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