European Business Schools Librarian's Group

ESSEC Working Papers,
ESSEC Research Center, ESSEC Business School

No DR 03020: Creativity: Can Artistic Perspectives Contribute to Management Questions?

Annick Bourguignon () and Christopher Dorsett
Additional contact information
Annick Bourguignon: ESSEC Business School, Postal: Avenue Bernard Hirsch - B.P. 105, 95021 CERGY-PONTOISE CEDEX , FRANCE
Christopher Dorsett: School of Art , University of Northumbria, Postal: Northumberland Road , NE1 8ST Newcastle-upon-Tyne , UNITED KINGDOM

Abstract: Today creativity is considered as a necessity in ail aspects of management. This working paper mirrors the artistic and managerial conceptions of creativity. Although there are shared points in bath applications, however deep-seated and radically opposed traits account for the divergence between the two fields. This exploratory analysis opens up new research questions and insights into practices.

Keywords: Creativity; Management; Art

JEL-codes: M14; O31

52 pages, June 2003

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