Working Paper Series, Department of Industrial Economics & Strategy, Copenhagen Business School
No 99-12:
The Case Series in Management of technology, NO 2. Corporate Strategy, Economic Organization and Management of Technology.
Mikael Iversen and Jens Frøslev
Abstract: This case is one of a series of cases on strategy,
organization and management of technology headed by Jens Frøslev
Christensen at Department of Industrial Economics and Strategy, Copenhagen
Business School. The objective of these cases is twofold: to generate
empirical inputs from business practice for use in ongoing research as well
as in case-teaching exercises within the field of Management of Technology.
This case study of Danfoss does not pretend to give a full and final
account of Danfoss. The study provides a description of the overall
corporate development with a primary focus on changes in corporate
organization, strategy and management of technology during the 1990s. There
is a bias in the case towards a corporate top-down perspective, while the
perspective from the individual divisions is missing. We would like to
thank Vice President Hans Jørgen Pedersen and Manager Vibeke Gustafs-son,
Danfoss, who have contributed significantly to this case through several
interviews con-ducted since January 1996 and extending to the most recent
one in April 1999. We also thank them for granting access to a number of
internal documents. In addition, this case builds on many published
articles and books. Historical information is primarily based on two books:
Boje and Johansen: En iværksætter (1994), and Hansen: Danfoss - arven fra
Mads (1994). In September 1999 Danfoss announced the merger of its largest
division, Mobile Hydraulics Division, with the large German/American
company, Sauer Inc. to become effective from Ja-nuary 2000. Since the
details of the merger and the organizational arrangements have not been
settled at the time of writing, the merger will not be analyzed in this
case study. The authors gratefully acknowledge the contribution to this
study from CISTEMA (Center for Inter-disciplinary Studies in Technology
Management), DRUID (Danish Research Unit for Industrial Dynamics) and
Department of Industrial Economics and Strategy at Copenhagen Business
School.
Keywords: case study; management of techology; corporate strategy; strategy; corporate organization; (follow links to similar papers)
JEL-Codes: O32; L2; M1; (follow links to similar papers)
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