MAPP Working Papers,
University of Aarhus, Aarhus School of Business, The MAPP Centre
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Papers at EBLSG
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Top papers by Abstract Accesses last month (2026-09)
| Paper | Accesses |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 27 |
The beef market in the European Union. Niels Asger Nielsen, Lisbeth Fruensgaard Jeppesen | 25 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 24 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 24 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 23 |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 21 |
The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Tino Bech-Larsen | 21 |
MANUFACTURER AND RETAILER BRANDS IN FOOD RETAIL ASSORTMENTS Notes from a shopping trip across Europe Lars Esbjerg, Klaus G. Grunert, Tino Bech-Larsen, Hans Jørn Juhl, Karen Brunsø | 21 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 20 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 20 |
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Top papers by Downloads last month (2026-09)
| Paper | Downloads |
Identity and acculturation: The case of food consumption by Greenlanders in Denmark Sørem Askegaard, Dannie Kjeldgaard, Eric J. Arnould | 6 |
Kompetenceopbygning i tre succesfulde danske fødevarevirksomheder Bjarne H. Jensen, Hanne Harmsen | 5 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 4 |
Vertical co-ordination in the Danish hog/pork industry Christina Laursen, Lone Hundahl, Jesper Strandskov | 4 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 3 |
SCENARIER FOR FØDEVAREINDUSTRIEN ÅR 2010 DEL 2: FREMTIDIGE KOMPETENCEBEHOV Birger Boutrup Jensen, Anne-Mette Sonne Andersen, Hanne Harmsen | 3 |
The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Tino Bech-Larsen | 3 |
Consequences of information technology usage on retailer-supplier relations Lars Esbjerg | 3 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 3 |
Scenarier for fødevareindustrien år 2010: Del 1 Scenariekonstruktion og scenarier. birger Boutrup Jensen, Anne-Mette Sonne, Hanne Harmsen | 3 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 3 |
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Top papers by Abstract Accesses last 3 months (2026-07 to 2026-09)
| Paper | Accesses |
The beef market in the European Union. Niels Asger Nielsen, Lisbeth Fruensgaard Jeppesen | 68 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 66 |
Vertical co-ordination in the Danish hog/pork industry Christina Laursen, Lone Hundahl, Jesper Strandskov | 64 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 64 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 60 |
MANUFACTURER AND RETAILER BRANDS IN FOOD RETAIL ASSORTMENTS Notes from a shopping trip across Europe Lars Esbjerg, Klaus G. Grunert, Tino Bech-Larsen, Hans Jørn Juhl, Karen Brunsø | 58 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 58 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 57 |
The acceptance of functional foods in Denmark, Finland and the United States: A study of consumers' conjoint evaluations of the qualities of functional foods and perceptions of general health factors and cultural values. Tino Bech-Larsen, Klaus. G. Grunert, Jacob Poulsen | 57 |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 54 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 54 |
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Top papers by Downloads last 3 months (2026-07 to 2026-09)
| Paper | Downloads |
Identity and acculturation: The case of food consumption by Greenlanders in Denmark Sørem Askegaard, Dannie Kjeldgaard, Eric J. Arnould | 11 |
Consequences of information technology usage on retailer-supplier relations Lars Esbjerg | 11 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 9 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 9 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 8 |
Vertical co-ordination in the Danish hog/pork industry Christina Laursen, Lone Hundahl, Jesper Strandskov | 8 |
Four cases on market orientation of value chains in agribusiness and fisheries Klaus G. Grunert, Lisbeth Fruensgaard Jeppesen, Kristina Risom Jespersen, Sonne Anne-Mette, Kåre Hansen, Torbjørn Trondsen, James A. Young | 8 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 8 |
MANUFACTURER AND RETAILER BRANDS IN FOOD RETAIL ASSORTMENTS Notes from a shopping trip across Europe Lars Esbjerg, Klaus G. Grunert, Tino Bech-Larsen, Hans Jørn Juhl, Karen Brunsø | 8 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 8 |
The beef market in the European Union. Niels Asger Nielsen, Lisbeth Fruensgaard Jeppesen | 8 |
Rank papers for other periods
Top papers by Abstract Accesses all months (from 2002-06)
| Paper | Accesses |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 3991 |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 3324 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 3234 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 3121 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 2935 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 2658 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 2314 |
Vertical co-ordination in the Danish hog/pork industry Christina Laursen, Lone Hundahl, Jesper Strandskov | 2206 |
Sources of competitive advantages and business performance within the European meat processing industry Jesper Strandskov | 2200 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 2009 |
Rank papers for other periods
Top papers by Downloads all months (from 2002-06)
| Paper | Downloads |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 1367 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 830 |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 829 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 750 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 739 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 691 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 598 |
The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Tino Bech-Larsen | 590 |
Sources of competitive advantages and business performance within the European meat processing industry Jesper Strandskov | 583 |
Identity and acculturation: The case of food consumption by Greenlanders in Denmark Sørem Askegaard, Dannie Kjeldgaard, Eric J. Arnould | 572 |
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