MAPP Working Papers,
University of Aarhus, Aarhus School of Business, The MAPP Centre
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Papers at EBLSG
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Top papers by Abstract Accesses last month (2024-03)
Paper | Accesses |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 11 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 8 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 7 |
Four cases on market orientation of value chains in agribusiness and fisheries Klaus G. Grunert, Lisbeth Fruensgaard Jeppesen, Kristina Risom Jespersen, Sonne Anne-Mette, Kåre Hansen, Torbjørn Trondsen, James A. Young | 5 |
SCENARIER FOR FØDEVAREINDUSTRIEN ÅR 2010 DEL 2: FREMTIDIGE KOMPETENCEBEHOV Birger Boutrup Jensen, Anne-Mette Sonne Andersen, Hanne Harmsen | 5 |
Kompetenceopbygning i tre succesfulde danske fødevarevirksomheder Bjarne H. Jensen, Hanne Harmsen | 5 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 4 |
Consequences of information technology usage on retailer-supplier relations Lars Esbjerg | 4 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 4 |
The acceptance of functional foods in Denmark, Finland and the United States: A study of consumers' conjoint evaluations of the qualities of functional foods and perceptions of general health factors and cultural values. Tino Bech-Larsen, Klaus. G. Grunert, Jacob Poulsen | 4 |
The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Tino Bech-Larsen | 4 |
Kend dig selv - og dine omgivelser: Et værktøj for danske slagteriselskaber Hans Skytte | 4 |
Udviklingen på afsætningsmarkederne for dansk svinekød. Lisbeth Fruensgaard Jeppesen, Lone Bredahl, Thomas Ahle Fjord, Klaus G. Grunert, Karsten Bove | 4 |
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Top papers by Abstract Accesses last 3 months (2024-01 to 2024-03)
Paper | Accesses |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 26 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 23 |
MANUFACTURER AND RETAILER BRANDS IN FOOD RETAIL ASSORTMENTS Notes from a shopping trip across Europe Lars Esbjerg, Klaus G. Grunert, Tino Bech-Larsen, Hans Jørn Juhl, Karen Brunsø | 22 |
Udviklingen på afsætningsmarkederne for dansk svinekød. Lisbeth Fruensgaard Jeppesen, Lone Bredahl, Thomas Ahle Fjord, Klaus G. Grunert, Karsten Bove | 17 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 17 |
The acceptance of functional foods in Denmark, Finland and the United States: A study of consumers' conjoint evaluations of the qualities of functional foods and perceptions of general health factors and cultural values. Tino Bech-Larsen, Klaus. G. Grunert, Jacob Poulsen | 17 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 17 |
SCENARIER FOR FØDEVAREINDUSTRIEN ÅR 2010 DEL 2: FREMTIDIGE KOMPETENCEBEHOV Birger Boutrup Jensen, Anne-Mette Sonne Andersen, Hanne Harmsen | 15 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 15 |
Four cases on market orientation of value chains in agribusiness and fisheries Klaus G. Grunert, Lisbeth Fruensgaard Jeppesen, Kristina Risom Jespersen, Sonne Anne-Mette, Kåre Hansen, Torbjørn Trondsen, James A. Young | 15 |
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Top papers by Downloads last 3 months (2024-01 to 2024-03)
Rank papers for other periods
Top papers by Abstract Accesses all months (from 2002-06)
Paper | Accesses |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 3473 |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 2801 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 2654 |
Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries Klaus G. Grunert, Liisa Lähteenmäki, Niels A. Nielsen, Jacob B. Poulsen, Oydis Ueland, Annika Åström | 2582 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 2408 |
Communicating about the risks and benefits of genetically modified foods. Effects of different information strategies Lynn Frewer, Joachim Scholderer, Clive Downs, Lone Bredahl | 2152 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 1854 |
Sources of competitive advantages and business performance within the European meat processing industry Jesper Strandskov | 1701 |
Vertical co-ordination in the Danish hog/pork industry Christina Laursen, Lone Hundahl, Jesper Strandskov | 1645 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 1497 |
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Top papers by Downloads all months (from 2002-06)
Paper | Downloads |
Strategic marketing types: Evidence from the European meat processing industry Jesper Strandskov, Lone Hundahl, Christina Laursen | 782 |
Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods - Results of a cross-national survey Lone Bredahl | 764 |
Model-based development and testing of advertising messages – A comparative study of two campaign proposals based on the Meccas model and a conventional approach, Tino Bech-Larsen | 694 |
Danish consumers’ attitudes towards functional foods Jacob Poulsen | 686 |
Consumers' food choice and quality perception. Karen Brunsø, Thomas Ahle Fjord, Klaus G. Grunert | 641 |
Sources of competitive advantages and business performance within the European meat processing industry Jesper Strandskov | 525 |
Retail and wholesale buying behaviour for two different food products in six Eastern European countries Lars Esbjerg, Hans Skytte | 522 |
The haven of the self-service store – A study of the fruit and vegetable department’s influence on customer attitudes towards food chain stores Tino Bech-Larsen | 520 |
Identity and acculturation: The case of food consumption by Greenlanders in Denmark Sørem Askegaard, Dannie Kjeldgaard, Eric J. Arnould | 516 |
MANUFACTURER AND RETAILER BRANDS IN FOOD RETAIL ASSORTMENTS Notes from a shopping trip across Europe Lars Esbjerg, Klaus G. Grunert, Tino Bech-Larsen, Hans Jørn Juhl, Karen Brunsø | 478 |
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