, Yves-Marie CHATELIN
and Vincenzo ESPOSITO VINZI
Yves-Marie CHATELIN: IdE France
Vincenzo ESPOSITO VINZI: DMS Italy
Abstract: The purpose of this paper is to present PLS Path Modeling, to describe the various options of LVPLS 1.8 and PLS-Graph 3.0 for carrying out a path model, and to comment the output of both software. PLS-Graph 3.0 is actually based on LVPLS 1.8. As an added value, PLS-Graph has a very friendly graphical interface for drawing the model and a resampling module (jackknife and bootstrap). The presentation is illustrated by data which have been used to construct the European Consumer Satisfaction Index (ECSI) for a mobile phone provider.
31 pages, June 1, 2002
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